The Articles

Rethinking sales starts with admitting the obvious—most of us don’t like it. For many women in business, the very word makes our skin crawl. Sales feels slimy, forced, and completely out of sync with who we are. But what if sales wasn’t about hustling for the “yes” at all? What if it was about conversations, […]

Ever feel like you’re hustling hard but not sure if you’re moving in the right direction? You’re not alone. Most entrepreneurs I talk with are juggling a hundred plates — client work, marketing, admin, family life — and by the time September rolls around, they’re running on fumes. That’s why I’m a huge believer in […]

Faith-driven entrepreneurship isn’t about building your own empire—it’s about building what God asked you to, with Him, not just for Him. If you’ve ever wrestled with control, calling, and whether you’re actually letting God lead in your business… this one’s for you. Let’s be real—if you’ve ever said, “Jesus, take the wheel,” but kept one […]

What Does Rest Have to Do with Business Growth? In the fast-paced world of entrepreneurship, we’re often told that the key to business growth is hustle. But what if real, sustainable growth comes from something counterintuitive — like rest? Not just sleep or vacations or a day at the spa (although I’m down for all […]

Let’s talk about storytelling. Real, compelling, personality-infused storytelling. Because if you’re out here trying to write high-converting copy but aren’t seeing results, chances are you’re skipping one of the most powerful tools you have: your story. And I get it. It can feel awkward. Do I talk about my faith? My iced coffee obsession? That […]